[LEXINGTON, KY – MARCH 2021] – Sword Performance is pleased to announce their sponsorship of Rugby United New York (RUNY). As, key marketing partner, Sword Performance is honored to fuel the hard-working players and their fans in the stands.
Sword Performance President, Robyn Zlotkin, had this to say about the partnership: "It really is a perfect fit. These players go all-in during the 80-minute matches. We believe in being relentless, pushing past boundaries, and that’s exactly what happens on the pitch. Our natural hydration products keep these guys well-hydrated, so they are fueled and focused, ready for anything.
The kind of resilience and passion at RUNY is exactly what Sword Performance was founded on. Grit, dedication, determination – that’s what we live and breathe every day. We’re thrilled to work with this organization who shares the same values.
Rugby United New York’s Chairman and Owner, Guy Bolton added, “Sword Performance is exactly the type of partner we appreciate at Rugby United New York. Each day we look to provide our players with every opportunity to perform at their highest level and Sword Performance and their suite of products gives our players one more edge on the pitch.
About Sword Performance
We are Sword Performance: healthy hydration so you can work stronger, longer. Our mission is to provide science-based hydration solutions to anyone who works hard. SHIELD® is great for maintaining good hydration when water isn’t enough. SWORD® is performance hydration, designed for people who sweat. Using natural ingredients that work with the body, Sword Performance hydration products are built to perform.
About Rugby United New York
Entering our 4th season as a member of Major League Rugby, we are New York’s first and only professional rugby team. Our season spans from March – June and consists of 16 games – 8 home and 8 on the road. Rugby is the most physically demanding, mentally grueling, adrenaline pumping sport on the planet. Just like the home city Rugby United New York proudly represents, we are strong, resilient, fearless, passionate and united. We are a global sport in the world’s global city. We are Built for New York.